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Wheat Flour

Diamond Star, CDSG’s predecessor, first embarked on its journey in the wheat flour business when it established its first mill in Mandalay, only capable of producing 1-ton per day, in 1980.  Today, its mills in Yangon and Mandalay have a combined capacity of 1,160 tons per day, making it the largest flour miller in Myanmar. It had taken the founders of Diamond Star almost four decades to build its market leading wheat flour business which remains the cornerstone of CDSG.

Since 2015, the wheat flour business has been operating under Lluvia Limited (“Lluvia”), a joint venture between CDSG and Mitsubishi Corporation. Lluvia is leveraging the expertise and experience of CDSG and Mitsubishi Corporation with the aim of becoming the leader in wheat flour as well as other food businesses in Myanmar.

Presently, Lluvia’s Diamond Star and Rocket are leading wheat flour brands with over 50% market share in Myanmar.

Lluvia is also distributing baking equipment and baking ingredients such as shortening, margarine, cake gel, flavors and yeasts. These ingredients are supplied to our flour customers such as bakeries, noodle factories, confectionery factories and HORECAs across Myanmar.

Lluvia strives to become a one-stop solution provider for our flour customers by not only supplying them a wide range of ingredients, as mentioned above, but also providing various technical assistance to our customers.

 

Our Brands

Baking Products in Myanmar

 

Non Flour Products in Myanmar

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Lluvia Limited

Agribusiness

Originally operating under Diamond Star Co., Ltd., CDSG’s entire agribusiness division was consolidated into its subsidiary, Aventine Limited (“Aventine”), in 2014, which later became a member of Lluvia, CDSG’s joint venture with Mitsubishi Corporation. Over the past two decades, Aventine has grown into Myanmar’s leading importer and supplier of quality fertilizers, quality plant protection products and quality seeds which are marketed under the well-loved ARMO, Kala Oak (Camel) and Eagle brands.

ARMO, the flagship brand of Aventine, is the market leader in the high-quality compound fertilizer segment and a leading brand in the plant protection segment.

Aventine is also one of the largest exporters of agricultural commodities and one of the most prominent contract farming entities in the country, providing support to thousands of farmers who grow paddy, potatoes, green mung beans, and other crops.

Aventine’s core ethos is to foster innovation and contribute to the sustainable growth of Myanmar’s agricultural ecosystem in order to better the lives of Myanmar farmers. Aventine is proud to have benefited the farmers and the overall agriculture sector which generates the largest number of jobs in the country. With a strong commitment and passion to bring the best quality products to the doorsteps of Myanmar farmers, it has consistently helped millions increase their productivity and improve their livelihoods.

Our Brands and Products

Our Services

Seeds

Aventine is a reliable source of high quality seeds of several field crops and vegetables in Myanmar, helping millions of farmers to maximize productivity.

Contract farming

Aventine is a pioneer of contract farming in Myanmar and deeply engaged with thousands of growers in the country, who benefit from our end to end value chain linkage. We are increasingly involved in contract farming of potatoes, rice, green mung beans.

Soft Commodities Trading

Aventine is a proud exporter of Myanmar rice to Africa, Europe, Russia, Sri Lanka, and beyond. Other soft commodities traded by Aventine include yellow maize, beans, and potatoes to various countries around the world.

Crop Nutrition

Aventine’s best quality, Armo and Eagle branded crop nutrient fertilizers and soil heath improvers are No.1 trusted choice of Myanmar farmers.

Armo farmer mobile application

To adapt with the Myanmar digital wave, we implemented Armo Farmer mobile application for our customers and farmers to get faster information and better services. Click to download

Crop Protection

Aventine is also one of the leading distributors of safe, eco-friendly, high quality crop protection solutions and growth promoting chemicals, covering all the major crops.

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Facts and Figures

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Branded Consumer Foods

Branded Consumer Foods business (“BCF”) under Lluvia, a joint venture between CDSG and Mitsubishi Corporation, is the manufacturer and distributor of Myanmar’s number one instant coffee brand, Premier. Premier 3 in 1, Premier 2 Plus 1, Premier Espresso, Premier Fusion, Premier Fine Ground, Premier Coarse Ground, Premier Milk Powder and Premier Malt drinks are the key products of the Premier brand. BCF also produces Happy Tea, Happy Coffee, Happy Caramel, Tea Master and Happy Biscuits.

Lluvia formed a JV with Nissin Food Holdings, named Sar Taw Kal Nissin Limited, to produce quality instant noodles which are distributed by the BCF under the Wah-Lah brand.

Our Services

Distribution

One of BCF’s key strengths is its extensive distribution network that includes 46 touch points consisting of its own branches and dealers. Through these touch points, BCF has direct access to more than 40,000 retail outlets across Myanmar. BCF also covers more than 1,000 wholesalers and sub-wholesalers, which provide it with indirect access to numerous retail outlets. One of BCF’s key strengths is its extensive distribution network that includes 46 touch points consisting of its own branches and dealers. Through these touch points, BCF has direct access to more than 40,000 retail outlets across Myanmar. BCF also covers more than 1,000 wholesalers and sub-wholesalers, which provide it with indirect access to numerous retail outlets. Combined, the direct and indirect coverage enables BCF to reach more than 90% of the retail universe that is relevant to branded consumer foods. Leveraging the distribution network of its in-house brands, BCF supports the distribution of imported products for international companies. It has formed partnerships with global and regional brands such as Lotte™ and Julie’s™ to import and distribute their products throughout Myanmar. Lluvia continues to actively seek for opportunities to collaborate with other well-known international brand owners to enter the Myanmar market.

Brand Building

Brand building is in its DNA which is evident in the success of many of BCF’s in-house brands. BCF is open to work with international partners to provide market access into Myanmar and support in brand development as well as distribution.
Our Brands

Contract Manufacturing

BCF offers OEM services to produce instant beverages in sachet form, biscuits, and instant noodles.
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Facts and Figures

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Premier Coffee

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Happy

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Premier Wellness

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Julie’s

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Tea Master

International Bulk Terminal Thilawa (IBTT)

International Bulk Terminal Thilawa (“IBTT”) is a joint venture between Lluvia (CDSG-Mitsubishi JV), Kamigumi and Japan Overseas Infrastructure Investment Corp (“JOIN”). It is located at Plot 30 and 31 of Thilawa Port in Yangon. IBTT’s objective is to help Myanmar reduce import and export logistics costs through handling free-flowing dry bulk cargo. With its grain silos and a dedicated flat bottom warehouse, capable of storing soybean meal, IBTT provides tremendous value for players in the feed business along with many others in various food industries.

IBTT is able to accommodate 60,000 DWT vessels, which can be up to 200m LOA and 9 meters draft (as per Myanmar Port Authority regulation). Its grain silos can store up to 40,000 metric tons and its flat bottom warehouse can store 20,000 metric tons of soybean meal equivalent. In addition to free-flowing non-hazardous cargo, IBTT is also capable of handling general cargo including special project cargo, which requires specialized services.

Company Structure

Kamigumi (1) Head office: 4-1-11, Hamabe-dori, Chuo-ku, Kobe, Hyogo (2) Estabilished: 1947 (3) Representative: Yoshihiro Fukai, President & Representative Director (4) Website: https://www.kamigumi.co.jp/english/ JOIN (Japan Overseas Infrastructure Investment Corporation for Transport & Urban Development) (1) Head office: 2-2-3 Marunouchi, Chiyoda-ku, Tokyo (2) Established: 2014 (3) Representative: Takuma Hatano, President and CEO (4) Website: http://www.join-future.co.jp/english/index.html Our Services IBTT provides a comprehensive list of port services including stevedoring, loading, discharging, storage, bagging, fumigation and total logistics.
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Facts and Figures

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